Frazier Jones Wine Merchants has taken on the business of Wine Poole, the West Midlands-based importer, wholesaler and online retailer.

Wine Poole, established in 1851, has been run for the past 18 years by Barry and Lindsay Poole.

Many of Wine Poole’s popular lines, including wines from Bodegas Pinord in Spain, will be incorporated into the broader Frazier Jones portfolio.

Lindsay Poole will continue to look after her existing wholesale accounts. She said: “We are delighted to join Wine Poole to Frazier Jones Wine Merchants as their values align perfectly with our customer-focused approach.

“It will also enable me to continue looking after our wholesale accounts and to remain connected to the industry I love and have worked in for more than 35 years.  We see this as an ideal move for us, and I look forward to working part-time with the team at FJW”.

William Frazier, managing director of Frazier Jones, added: “Barry and Lindsay have built a respected and much-loved business over the past 18 years, and we are honoured that they have chosen us to continue that legacy.

“In what remain challenging times for the wine trade and hospitality sector, our focus is firmly on service, reliability and long-term relationships. We look forward to meeting Wine Poole’s customers and supporting their businesses for many years to come.”